Before we discuss how to get your company's story published in Google news, we need be discussing the reason. Your business story should be in the news. Why Google news in particular? If you're looking to improve your exposure to the public via Google organic web search or Google shopping There are a few simple steps to assist you in gaining more attention in a space that isn't easily spotted by your rivals. You might get multiple benefits from the articles that you already write. You can make one article and reap multiple advantages. Google News is an reliable and reliable source of traffic and will typically arrive faster, while you wait for the Google organic search results to kick in. The second reason is that reading news is among the top reasons people connect to the internet every day. According to Pew Internet Research, 85 percent of Americans over the age of 18 access the internet. 78% of the people who visit the web have come for news. The newspaper was at one time something we read. We now scan news websites and keep track of the headlines on Twitter or Facebook. You can also sign up to news from the industry via email. Since the main reason most people go online for is to use search engines such as Google, you may be tempted to simply target Google organic search and then be done with it. Here’s why students don’t revise what they write – and why they should Consider this though: If you can find more potential customers who will read your content which is usually more quickly than the desired rank for your keyword isn't it worth the additional sales leads? What happens when your business story is featured in the results of Google News? There are three excellent ways to do this. The first method, is by having an official press release that is accepted by one of the 50,000 publishers sharing the six billion monthly visits that Google News reserves exclusively for them. (That doesn't include any additional organic search traffic.) For a minimal cost, there are many press release distribution companies that can handle this task for you, for anywhere between $25 and $200 per time. It is also common to find smaller publications that accept free or low cost press releases. If you were to do this every day this could add up to quite a bit of cash. However, this isn't the best method to test the market, and repeatthe process, for instance, once a week. There's an easier, faster way. The best way to get published on Google News is to have my article published by a publication already in Google News. These are often referred to as Google News Publishers. You don't have to be a marketer to comprehend the advantages of 토토커뮤니티 having your site published in a well-known publication with a byline that points back to your site, versus the amount you'd need to invest in advertising to achieve that level of exposure. It's more difficult to be accepted into Google News this way because you may require approval from an editorial staff before to be published. Some publications might require exclusive first-time rights for your content or your original article. If you're not a professional writer or haven't hired someone full time to write original content, this could be a challenge. Acceptance is also not guaranteed. This can be seen as a disadvantage or accepted as an opportunity for competitors to take your thunder. You may be wondering, "But who wants to read about my pet furniture maker or timeshare business?" You'd be correct - they don’t. This is why it's important for you to research the topics your customers would like to read and send them messages in areas that are relevant to your products or services. This can work for any industry - Google News publisher sites focus on everything from business travel to the health of pets. If your field is too small for you to nail it, you may find other publications publishing about your area. To get around this, just need to localize your story. keep in mind that these articles may still come up in web or news search results with your keyword. Failing that then, there's a second option. It can take many attempts and will cost quite a bit of money. There's another route to Google News, which if you are successful, can bring you many years of benefits. You can start your own news site and get it approved by Google News. Brand journalism is on the rise. So why not take advantage of the trend and become not the media and instead become the media yourself? If this doesn't convince you, why not consider a percentage in the six billionplus clicks that are reserved for Google news sites? Every website isn't equally well-known. If you're able to meet the other criteria, the chances of getting 40,000 to 120,000 more visitors per month are worth it. Google News publisher guidelines are extremely strict. Websites are often rejected. This makes it an excellent strategy to plan for the long run. Run the numbers on your business to see whether it's worth the effort. You can also try these strategies. They can help you get in the Google's news database typically faster than you achieve results through SEO for your own website. While the risks and expenses might seem greater in certain circumstances but the potential reward and profit are there. Tinu Abayomi Paul is a respected digital marketer and writer. She has been marketing everything from law practice websites to poetry chapbooks since 1998.